FOR IMMEDIATE RELEASE
Brad and Aubrie, the owners of Fat & Weird Cookie Co., have always had a passion for sweets, with cookies being Brad’s favorite treat. Their journey to becoming the most innovative and best cookie company began in April 2018 when Aubrie orchestrated a surprise for Brad’s birthday by asking her Instagram followers to send him cookies. Over 1,000 cookies arrived from around the globe, leading the couple to taste-test each one and eventually launch their own cookie brand in August 2018. Fat & Weird Cookie Co. is known for its over-the-top, gourmet cookies, ranging from 5.5-ounce stuffed cookies to massive one-pound creations that cater to a wide audience.
The company targets adults aged 25 and above who appreciate high-end gourmet cookies, focusing on both men and women, particularly mothers, grandmothers, and individuals seeking a premium dessert experience. In a bid to expand, Brad and Aubrie plan to see their brand available in major big box stores like Publix, Target, Costco, and Walmart within the next five years, with wholesale distribution being a key growth driver. Their vision includes penetrating food delivery services and becoming an industry leader in the dessert market.
From a delightful birthday surprise to a thriving business, Fat & Weird Cookie embodies success through innovation, highlighting the transformative power of passion and creativity in building a distinctive brand. The owners emphasize that entrepreneurial accomplishment lies in creating opportunities for others to work hard and build legacies that outlive the founders. With a new product line of stuffed cookie dough bites on the horizon and recent placement in Meijer locations across the U.S., the company is poised for continued growth and expansion into more retail outlets.
About: Fat & Weird Cookie Co. is a gourmet cookie company founded in August 2018 by Brad and Aubrie, offering unique, oversized treats loved for their innovation and taste. To explore their cookie creations, visit www.fatandweirdcookie.com and follow them on Instagram at instagram.com/fatandweirdcookie.
Contact: Alex Vasquez, tech@fatandweirdcookie.com, 9407035057.